Alyssa McDonald

Use my multi-platform reporting, videographer and international experience to gain employment and/or freelance contracts in digital journalism and storytelling.


4H Tanzania/ Youth Challenge International (Tanga, Tanzania)
Multimedia Innovator — Oct 2013 – Present
• Train youth 4H members how to use a video camera, interview and produce their own stories
• Create multimedia guidelines and train staff and volunteers how to implement them
• Update and maintain 4H Tanzania’s online presence

Metro News Canada (Regina, SK, Canada)
Digital Reporter — Oct 2012 – Oct 2013
• Produce print and online news articles on national, provincial and hyper-local issues
• Adhere to strict one-day deadline; write 2 to 3 stories daily
• Maintain the Metro Regina website and social media accounts
• Pitch and research own creative stories; monitor CP news wire; write briefs
• Film and edit video for website; take original photography for all stories

Edge Business Strategies/Clearwater Social Media (Winnipeg, MB, Canada)
Social Media Developer — Nov 2009 – Present
• Research, identify and develop social media opportunities for clients
• Maintain a daily presence and send appropriate out messages within all social media outlets
• Work with communications department in building a strong social media presence

Indo-Asian News Service (Delhi, India)
Intern Reporter — Jan 2012
• Attended daily press conferences, wrote news wire articles, photojournalism
• Three feature stories picked up by large news organizations: The Times of India, The Economic Times, Yahoo, MSN, Deccan Herald and The New Indian Express

Journalists for Human Rights (Toronto, ON, Canada/ Takoradi, Ghana)
Summer Media Intern — May 2011 – Aug 2011
• Produced multimedia content for jhr’s website and blog
• Filmed and produced a ten-minute documentary called “The Gateway to Knowledge”, which was awarded the Eric and Jack Wells Excellence in Journalism award (2012)
• Produced ‘Education in Ghana’ photo essay which was displayed at Ryerson University

Radio Maxx (Takoradi, Ghana)
Reporter — May 2011 – Aug 2011
• Researched, collected, wrote and edited daily radio news stories for 5 p.m. news
• Produced bi-monthly documentary-style human rights news reports
• Worked closely with local news team, including Ghana’s Journalist of the Year (2011)
• Acted as a representative of Journalists for Human Rights, spoke at local Rotary Club

Metro News (Winnipeg, MB, Canada)
Intern Reporter — April 2012; Freelancer — Oct 2012
• Pitched, researched and wrote articles, including photography, on local issues and events

The Projector (Winnipeg, MB, Canada)
Beat Reporter — Sept 2011 – April 2012
• Wrote articles for Red River College’s bi-weekly student publication

True North Sports and Entertainment (Winnipeg, MB, Canada)
Winnipeg Jets Communications Intern — Nov 2011 – April 2012
• Provided assistance to communications staff during and after home games
• Participated in dressing room scrums; collected and transcribed audio interviews

– Commonwealth Journalists Association – Member 2011-2012, Secretary 2012
– RTNDA Canada (The Association of Electronic Journalists), Professional Development Seminar – Prairie Region – Panelist April 2012
– Eric and Jack Wells Foundation’s Excellence in Journalism award, Recipient 2012
– Participant: Journalists for Human Rights’ Train-the-Trainer Workshop (Vancouver, 2011), Cooperative Youth Leadership Seminar (2008), MB Human Rights Conference (2008), Manitoba Student Leadership Conference (2007), Historica Encounters for Journalism (Ottawa, 2006)
– STARVE (Support The African Right to Vital Education) – Founding Member, Communications and Event Coordinator (2006-2008)
• Raised $30,000 over 3 years for Hesu Junior School in Goba, Ethiopia
• Organized and led school and community events
• Produced videos for human rights events including video shot while travelling in Ethiopia
– Credit Union Youth Board of Directors – Member 06-08, Secretary 06-07, President 07-08
– Minnedosa 4-H Club – Member 1999 – 2008

– Live at Five (Nov 2011 – April 2012)
• Reporter: pitched community news stories at morning editorial meeting, collaborated with videographer, wrote full story script and contributed to editing for a 5:00 p.m. newscast
• Producer/Writer: Wrote leads and VOs for newscast, edited copy for air, stayed on top of reporters stories, worked closely with the executive producer and organized the line-up.
– Winnipeg Humane Society Telethon (Mar 18, 2012) – Student Producer/ Reporter/ Videographer/ Host: Filmed and reported bank stories; hosted for the 9-hour long telethon that aired on Shaw TV Winnipeg and worked as a producer wrangling guest and writing the line-up
– Contributor: Verge Magazine, The Winnipeg Free Press, Canstar Community News,, The Weather Network, Hockey Canada, Manitoba Election website, Community News Commons, Speak Magazine/Blog
– The Lunchbox and The Pregame Stretch (Jan – April 2012) – reporter and producer for two 92.9 Kick-FM talk radio shows
– CJOB 680AM (Sept – Oct 2011) – Manitoba Election News Volunteer: live hits on Election night
– St. Amant Radiothon (Nov 2011) – Volunteer
– Truth and Reconciliation Commission’s “Hidden Legacy Conference” (Feb 2011) – Writer
– Hockey Canada – Under 17 Hockey Challenge (Dec 2010) – Writer

Creative Communications Diploma from Red River College of Applied Arts, Science and Technology Winnipeg, Canada. (Sept 2010 – June 2012)
• Hands-on training in my major of journalism with a focus in broadcast media, and multidisciplinary communication including public relations, radio and television production

Bachelor of Arts in Communications from the University of Winnipeg (Sept 2008 – Oct 2012)
• Theoretical education focusing in Communications and Human Rights and Global Studies

– Efficient in multimedia computer software including Final Cut Pro, NewsDesk, Photoshop, InDesign, Pro Tools, KLZ, Media Touch, WordPress
– Professionally trained in video (HD, ENG) and radio equipment, photography
– Able to work independently and can confidently carry out duties with minimum instruction
– Outgoing personality which allows me to work with and interview all types of people
– Knowledge of broadcast law, Canadian Press style


Available Upon Request.


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